Tag Archives: after the hype

A Hype to Remember: Fast & Furious (2009)

There is a solid argument to be made that the Fast and Furious trailer from the 2009 film is one of the greatest teaser trailers of all time.

We here at After the Hype are unashamed FF fans. Well, 3 out of 4 of us are — looking at you Ryan! But I’d argue that without this teaser, there would be no franchise for us to be fans of.

 

I was living in Chicago in a lovely little apartment when this came out.

 

Not anymore
My actual apartment!

 
I had just gotten into this new band, Does It Offend You Yeah?  Then I saw online that they had their music featured in the new Fast and Furious trailer so I decided to give it a shot.  Up to that point, I had enjoyed the first, laughed at the second, and like the rest of the world, skipped the third… But the band is cool, so let’s give it a whirl…

 
W. T. FUCK?

 
I’m so ready to watch that movie!! I ran to my room mates room (Friend and guest of the show Graham) and made him watch it with me. We both agreed, whatever they were smoking when they made Tokyo Drifting to Sleep, they were done with.  I couldn’t have been more pumped.

Now I’m going to watch it again, and beat-by-beat tell you what I’m feeling, as if it were the first time.

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A Hype To Remember: Hellboy (2004)

There are all manner of things that go bump in the night. This trailer for Guillermo del Toro’s HELLBOY (2004) bumps back.

 

Hellboy was my first introduction to Guillermo del Toro as a filmmaker, and what an introduction it was! This trailer is pretty tame by today’s standards, but it also doesn’t spoil any of the best moments from the film. I can count a few iconic moments that would have easily made their way to a trailer today. Now to dig out my copy of this movie and revisit this fun flick!

HELLBOY (2004)

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A Hype To Remember: Trainspotting (1996)

Choose Life. Choose a job. Choose a career. Choose this trailer for Danny Boyle’s Trainspotting, just in time for the sequel!

 

You can’t get much better than the drum beat of “Lust for Life” to kick off a trailer, and it sets the tone for the whole movie. The 90’s were a great time for young, dumb anarchist adventures, before it was a little too close to home, and TRAINSPOTTING set the bar high. Hopefully the filmmakers aged along with their audience, and deliver something meaningful to the current generation in T2!

TRAINSPOTTING (1996)

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A Hype To Remember: Dragnet (1987)

Just the facts, ma’am. We’re looking back to a time when Tom Hanks and Dan Aykroyd joined forces to fight crime.

 

It’s been awhile since I’ve seen this film, and I’d like to revisit it again soon. Watching this trailer, I’m struck by how much the marketing for these kinds of movies has changed while remaining largely the same. That said, there’s a sense of goofiness here that has largely disappeared in the modern trailer. Would be lying if I said I wasn’t a little sad about that.

DRAGNET (1987)

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A Hype To Remember: Resident Evil (2002)

Let’s take a walk down memory lane to a time before happiness existed, a time before we knew the fullness of Milla Jovovich’s Resident Evil series.

 

Movie trailers are interesting time capsules that don’t get enough credit for being a commentary on the past. They reflect the perceived notion of what was cool at the time, and almost always feature some kind of visual gag, trope, or thematic element that really drive it home that this movie is “of its time.” Since we’re a podcast about looking at media post-hype, I thought it would be interesting to dig into the ol’ trailer vaults on YouTube and find a piece of cinematic history:

RESIDENT EVIL (2002)

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Episode #135 – Netflix Roulette

Hi folks! We have an important episode for you this week. We let Netflix pick our movies in this battle episode and now we need YOU to pick the winner. Listen to the episode, study our arguments, and pick which one you want to win. GO TO OUR FACEBOOK PAGE and let your vote be heard!

 

 

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